Quick Comparison
| Feature | Snowball | Follow Up Boss |
|---|---|---|
| Best for | Field lead capture | Real estate lead conversion |
| Business card scanning | 2-second AI scan | Not available |
| Offline mode | ||
| Voice notes | ||
| Drip campaigns | Via sync | Native |
| Texting | Via sync | Native |
| Calling | Not available | Native dialer |
| Lead routing | Via tags | Smart routing |
The Opportunity
Follow Up Boss is built for converting real estate leads through calls, texts, and drip campaigns. But you need leads first. At open houses, networking events, and community gatherings, Snowball captures contact info faster than manual entry.
How They Work Together
Open House Speed
Visitors come and go quickly. Scan a business card in 2 seconds, note their property interests, move to the next person.
Buyer/Seller Context
Voice notes capture what matters: "Looking to sell in 6 months, needs 4BR, budget $800K, timing flexible." This syncs to Follow Up Boss.
Works in Basements
Open houses often have poor cell service. Snowball works offline. Capture everyone, sync later.
Instant Follow-Up
Leads flow into Follow Up Boss automatically. Drip campaigns start while you're still at the open house.
The Combined Workflow
Capture at open houses, convert in Follow Up Boss.
Scan visitor cards, record voice notes on needs
Mark by buyer/seller, timeline, budget
Leads flow into Follow Up Boss
Automatic drip campaigns, smart follow-up
Real Scenario: Weekend Open House
An agent hosts an open house with 25 visitors. She scans each visitor's card with Snowball and records quick notes: "Pre-approved, selling in Riverside, wants to buy in this neighborhood." All 25 leads sync to Follow Up Boss. When she gets home, drip campaigns are already running and she has complete context for personal follow-up calls.
What Syncs to Follow Up Boss
- Lead records with contact info
- Voice note transcripts as notes
- Tags mapped to lead stages
- Source tracking (open house address)
- Agent assignment for teams
Connect in Minutes
Open Snowball Settings > Integrations
Select Follow Up Boss and authorize
Configure lead creation settings
Map tags to FUB fields
Start capturing at your next open house
Frequently Asked Questions
Does Follow Up Boss have lead capture?
Follow Up Boss captures leads from online sources. Snowball adds in-person capture at open houses, networking events, and community activities.
Can I capture buyer and seller leads?
Yes. Tag leads as "buyer" or "seller" and configure Follow Up Boss to route them to appropriate campaigns.
How do voice notes help real estate?
Voice notes capture buying criteria, timeline, motivation level—context that helps prioritize follow-up and personalize communication.
Does this work for teams?
Yes. Snowball Teams can capture leads at multiple open houses simultaneously, all syncing to Follow Up Boss with proper agent assignment.
Related Comparisons
Ready to connect Snowball with Follow Up Boss?
Capture contacts in the field and sync them automatically.