Quick Comparison
| Feature | Snowball | Lever |
|---|---|---|
| Best for | Event candidate capture | Relationship-based hiring |
| Business card scanning | 2-second AI scan | Not available |
| Offline mode | ||
| Voice notes | ||
| Candidate nurturing | Via sync | Native |
| Diversity insights | Not available | Native |
| Pipeline management | Basic tags | Full workflow |
| Email campaigns | Via Lever | Native |
The Opportunity
Lever's relationship-based approach to recruiting is powerful. But relationships start with first contact. At events, meetups, and career fairs, you need to capture candidates fast and get them into Lever's nurture system.
How They Work Together
First Contact Capture
Meet a great candidate at a meetup. Scan their card, note why they'd be perfect. They're in Lever before you leave.
Relationship Context
Voice notes capture the human side: rapport, communication style, career goals. This feeds Lever's relationship-first approach.
Event-Ready
Tech meetup wifi is spotty. Snowball works offline. Capture everyone, sync when connected.
Pipeline Velocity
Candidates enter Lever's pipeline immediately. Start nurturing faster than competitors.
The Combined Workflow
Capture candidates, nurture in Lever.
Scan cards, record voice notes on fit and interest
Mark by role, seniority, urgency
Candidates flow into Lever
Add to nurture campaigns, track relationship progress
Real Scenario: Tech Meetup Recruiting
A recruiter attends a local JavaScript meetup. They meet 15 developers, scan cards, and record quick notes: "5 years React, interested in senior role, prefers remote, great communicator." All 15 sync to Lever. The recruiter adds them to a developer nurture campaign, reaching out with relevant opportunities over time.
What Syncs to Lever
- Candidate profiles with contact info
- Voice note transcripts as notes
- Tags for segmentation
- Source tracking for ROI
- Ownership/recruiter assignment
Connect to Lever
Open Snowball Settings > Integrations
Select Lever and authorize
Configure candidate creation settings
Map tags to Lever fields
Start capturing at events
Frequently Asked Questions
How does this fit Lever's relationship approach?
Perfectly. Snowball captures the first touchpoint with context. Lever nurtures the relationship over time. Voice notes provide the personal context Lever needs.
Can I add candidates to Lever campaigns?
Yes. Candidates from Snowball can be added to Lever nurture campaigns automatically based on tags.
Does it track candidate sources?
Yes. Snowball passes source information (event name, recruiter) to Lever for tracking and ROI analysis.
What about passive candidates?
Snowball is perfect for passive candidates you meet organically. Capture their info, nurture them in Lever when roles open up.
Related Comparisons
Ready to connect Snowball with Lever?
Capture contacts in the field and sync them automatically.