| Feature | Snowball | HubSpot |
|---|---|---|
| Best for | Field capture at events | Pipeline management |
| Business card scanning | 2-second AI scan | Manual entry |
| Offline mode | ||
| Voice notes | ||
| Pipeline tracking | Sync to HubSpot | Full CRM |
| Deal management | Basic | Comprehensive |
| Email sequences | Via HubSpot sync | Native |
| Team collaboration | Shared capture | Full CRM features |
HubSpot is where you manage deals, track pipeline, and run marketing. But at conferences and events, you're not at your desk. You need a way to capture contacts fast and get them into HubSpot—with context.
Scan a business card in 2 seconds. Add a voice note with deal context. The contact appears in HubSpot as a new lead before you leave the conversation.
Voice notes, tags, and relationship context sync to HubSpot as contact properties and notes. Your SDR knows exactly who this person is and what they need.
Conference wifi is unreliable. Snowball captures everything offline and syncs to HubSpot when you're back online. No lost leads.
New contacts flow into HubSpot automatically. Set up workflows to assign owners, trigger sequences, or notify your team.
Use Snowball in the field, HubSpot at the desk.
Scan cards with Snowball, add voice notes with deal context, tag hot leads
Review your captures, add follow-up reminders
Contacts sync to HubSpot automatically
Filter by event tag in HubSpot, start personalized outreach
Sarah works the booth at SaaStr. She meets 47 prospects over 3 days. With Snowball, she scans each card, records a 15-second voice note ("Enterprise budget, evaluating in Q2, needs SOC2 compliance, follow up with security whitepaper"), and tags them by deal size. When she's back at the office, all 47 contacts are in HubSpot with full context. Her SDRs can send personalized follow-ups referencing specific conversation details—not generic "great meeting you" emails.
Open Snowball Settings > Integrations
Select HubSpot and authorize access
Map Snowball tags to HubSpot properties
Enable automatic sync for new contacts
Scan a test card—watch it appear in HubSpot
No—they're designed to work together. HubSpot is your system of record for deals and marketing. Snowball is your field capture tool that feeds leads into HubSpot.
Instantly when online. If you're offline, contacts queue and sync automatically when you reconnect.
Snowball detects duplicates and can merge or create as new based on your settings. Voice notes and new tags are added to existing records.
The Snowball integration works with all HubSpot plans, including the free CRM. Some advanced mapping features require HubSpot Professional or Enterprise.
Capture contacts in the field and sync them automatically.