Quick Comparison
| Feature | Snowball | Apollo |
|---|---|---|
| Best for | In-person lead capture | Data enrichment & outreach |
| Business card scanning | 2-second AI scan | Not available |
| Offline mode | ||
| Voice notes | ||
| Contact database | Your contacts | 270M+ contacts |
| Email sequences | Via CRM sync | Native |
| Data enrichment | Basic | Comprehensive |
| Intent data | Not available | Available |
The Opportunity
Apollo is powerful for finding contacts, enriching data, and running outreach sequences. But Apollo's strength is online data—not in-person events. When you meet people at conferences, you need Snowball.
How They Work Together
Event Lead Capture
Scan business cards at events. Apollo can't capture contacts in person.
First-Party Context
Voice notes capture what you discussed—information not in any database. Apollo has third-party data; Snowball has first-party context.
Offline Reliability
Apollo needs internet. Snowball works offline. Capture leads anywhere.
Enrich After Capture
Capture with Snowball, then enrich in Apollo. Get first-party context plus third-party intelligence.
The Combined Workflow
Capture, enrich, engage.
Scan cards with Snowball, record voice notes
Contacts flow to your CRM
Apollo enriches with company data, tech stack, intent
Personalized outreach with full intelligence
Real Scenario: SDR at SaaS Conference
An SDR captures 35 leads at a conference with Snowball, including voice notes about specific pain points. The contacts sync to HubSpot. Apollo enriches each with company size, tech stack, and buying intent signals. The SDR now has first-party context (from the conversation) plus third-party intelligence (from Apollo) for hyper-personalized outreach.
Why Use Both
- Snowball captures first-party context at events
- Apollo provides third-party data enrichment
- Voice notes add insights no database has
- Both sync to CRM for unified intelligence
- Complete picture: conversation + data
Use Together
Capture contacts at events with Snowball
Sync to your CRM (HubSpot, Salesforce)
Apollo enriches CRM records automatically
Engage with full context + intelligence
Frequently Asked Questions
Does Snowball have a contact database like Apollo?
No. Snowball captures your contacts; Apollo provides a database of 270M+ contacts. They serve different purposes.
Can Apollo scan business cards?
No. Apollo is focused on online data. Use Snowball for card scanning and in-person capture.
Do they integrate directly?
Both integrate with major CRMs. Snowball captures → CRM → Apollo enriches. The CRM is the connection point.
Which is better for outreach?
Apollo has built-in sequences. Snowball focuses on capture. Use Snowball to get contacts, Apollo (or your CRM) for outreach.
Related Comparisons
Ready to connect Snowball with Apollo?
Capture contacts in the field and sync them automatically.